Innovate

logo design image for Lasting Impressions Editing of Vancouver, BC, Canada

Copywriting, Writing, Editing, Proofreading & Publishing Services for Authors, Business, Marketing & Advertising Design Professionals.

Clean, clear & concise copy with a touch & feel that captures the imagination every single time.

 


ABOUT US

OUR BRAND STORY


AUTHORS:

  • Your book manuscript analysis and proofing services for clear, concise, fluid storylines that triggers an emotional response and expands your devoted readership.
  • Your voice and brand are always maintained.
  • Your strong character development that is consistent with the story, cover to cover for optimum reader’s choice.
  • Strong editorial focus to help ensure imaginative storylines are next level. Deliver exceptional value for a vertical response.
  • Critical attention to content that satisfies your readers and builds excitement for the next title release.
  • Increased engagement & sales; marketing copywriting for your expanded brand awareness.

BUSINESS & ADVERTISING DESIGN PROFESSIONALS:

  • Assisting clients with a focused development of their distinctive brand story
  • Differentiate your brand as a leader with exceptional value.
  • Web, document and communications analysis and development strategies your customers relate to.
  • Copywriting, writing, and revision of business website content for immediate response. Delivery of compelling messages and on-page optimization for higher levels of audience reach and response.
  • Editing and clarification for content that increases brand awareness and engagement. Sustained corporate voice and message that ensures responsive actions.
  • Copywriting for message delivery that captures attention in an engaging and compelling way. Customer response begins with solutions, choice, and innovative ideas that your targeted audience can fully relate to. 
  • Take your business to the next level.

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SUBSCRIBE TO LASTING IMPRESSIONS EDITING NEWSLETTER

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You Are Exceptional and Unique. Your Web, Document

Publishing & Marketing Content Should Be as Well

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 CONTACT LASTING IMPRESSIONS EDITING TODAY

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Increased Reader Engagement; Fiction Book Publishing,

Social Media Marketing and Business Communications

Content Services for Global Clients

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MORE ABOUT MY SERVICES

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Textual Content Consulting & Implementation For Professional, Premium Quality & Presentation


Don MacIver, RPA, Owner, Editor, Writer |

Editing | Proofreading | Writing | Copywriting

Vancouver, BC, Canada


Successful content marketing always begins with a strong sense of brand awareness and immediate response

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Today my business clients want their websites visible on Page 1 of search results. Authors and writers want their story to capture the imagination and exhilaration of their reading audience for increased engagement and publishing revenues. Every client wants their message conveyed in their own voice; with a difference, with impact and response.
Lasting Impressions Editing works with individuals, business owners, authors, writers and content marketers who want quality, engaging content to capture attention through highly responsive visitor and reader experience.
With our consultation, analysis, copywriting, writing and editing services your content will capture more attention and consistently generate more visitors, reader engagement, leads, and customers.

FOLLOW THE EDITOR’S BLOG


VALUED CLIENT TESTIMONIALS

Three-time Grammy Award Nominee Ernie Cefalu on Don MacIver:

picture of three-time Emmy Award nominee Ernie Cefalu of Los Angeles, California“I have been creating advertising and marketing campaigns for over forty years now with some of the most creative minds of our time. Working with Don is working with a true professional who has a powerful command and understanding of the English language.

Don’s always able to not only express exactly what needs to be said, but he’s able to do it in a powerful, artistic manor that is both compelling and memorable.

Without reservation Don is in that league…top drawer, first class.”

Ernie Cefalu, Owner, Point of Connection Expert, Pacific Eye & Ear (.com) & HornbookInk; Graphic Artist, Original Album Cover and Corporate Artworks Design.



ACCLAIMED AUTHOR/POET LYNDA FILLER OF PUERTA VALLARTA, MEXICO ON AMAZON WITH EXCEPTIONAL FICTIONAL PUBLICATIONS.

picture of Canadian author Lynda Filler of Puerto Vallarta, Mexico

Top Selling Author Client Lynda Filler on Don MacIver

“When I was invited to write for #1 New York Times and USA Today bestselling author Russell Blake, I turned to Don MacIver. Jet Kindle World on Amazon set a window of six weeks to write a novella, edit, proof, format, get the cover done and be ready for the Launch! I took care of the storyline and Don advised me every step of the way.”


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 MORE VALUED CLIENT TESTIMONIALS

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picture of a professional editing service provider meeting with client to discuss various aspects of the client project

Consultation & Discovery

I work closely with my clients to ensure that their objectives are

understood and achieved through consultation and careful

attention to detail for optimum results

picture of a professional editor's hand with pen writing on note pad.

Defining the Most Effective Words

Creative, engaging content that fosters powerful reader

connection and response with optimized content that

gets noticed is our first priority. Give your

content the attention it deserves

picture of two business professionals hands clasped together; shaking hands after a job well done.

Customer Satisfaction

Helping clients achieve their goals is always first
priority through focused, intuitive attention to
detail and emphasis where it needs to be.

READY TO START A CONVERSATION?

LET’S WORK TOGETHER

Whether you’re looking to rank as the next bestselling author, a business professional with critical internal/external communications or B2B message or an individual with important documents that need to be exceptional in every way.


Editor’s Blog

Authors; How to Handle Negative Book Reviews

“All authors publish their written works with every anticipation that many will see their work and that every single review of their book or novel will do nothing but lavish praise on the author and profess the reader’s unwavering devotion to the author as the reader’s first choice in personal reading. The reality is that authors need to anticipate negative reviews and keep things in perspective.”

The Art of Successful Writing

“Have you ever sat bolt upright in bed, shocked out of a dead sleep only to groggily awake to brilliant notions for a piece you are writing? Has it caused you to laugh out loud in the triumphant glory that such a critical idea would somehow startle you out of dream state, about your writing project no less, and render your storyline or copy superbly better conveyed?…”

Essential Elements of Effective Writing; Plan, Draft, Revise, Proofread and Edit

“Editing and proofreading are critical elements of the writing process but make sure that you give equal and unwavering priority to the writing process itself. Read on…

When writers make haste with any of the essential steps of content development the end result can be a document that lacks clarity, confuses the reader, will appear poorly conceived and lacking authority…”